The Service Cart Co is a premium mobile cart brand founded by Brett Bolwell — the same founder as Barista Equip Australia. The brand sells customisable luxury mobile service carts for hospitality, events, and retail environments. Products come in multiple configurations and colourways.
Product range:
- The Luxury Cart — barista/coffee station (Natural, Black, Sage Green, with/without top)
- The Charcuterie Cart — (Sage, with/without top)
- The Desert Bar — (White, open canopy)
- The Froze Station — (Black, Blush, with umbrella)
- The Ice Cream Station — (White)
Partner/supplier brands: Dulux (colour), Hafele (hardware), Laminex (surfaces), Basil Bangs (umbrellas), ABI.
BEA connection: The Service Cart Co emerged from Barista Equip Australia's cart product line. A "State of the Cart" press article in the Drive folder (archived) discusses BEA's push into luxury coffee carts as a low-cost café alternative — cited in industry press.
- Business card design (colours + print-ready)
- Cart product render images (photography/design)
- January 2025 site update — AI concept images, reference materials
- Instagram concept design
No specific tone guidance on record. Refer to brand materials.
- Closely related to Barista Equip Australia — Brett Bolwell is the founder of both. Treat as a sister brand
- The cart concept is positioned as a low-cost entry to the café/hospitality market (vs. brick-and-mortar)
- Carts can be customised to any branding, used for coffee, food, drinks, events
- The Jan 2025 materials include a BEA Cart Colour Palette PDF — colours are shared/aligned with BEA
No active projects on record.
See Brand & Key Context above for working style notes.