Who They Are
Better Lifestyle Pty Ltd is the main holding company for all of David Willoughby's sub-businesses. Known brands under this entity include:
- Zenchi — natural sleep and wellness products. 100% organic buckwheat pillows for ergonomic support, plus yoga accessories (mats, blocks). Focus on eco-friendly materials. Website: zenchi.com.au
- My Memorial — digital legacy/memorial planning platform (SaaS/web app). Developer: Jamil Bashir. See [[## MyMemorial]] section below.
- CommuniTea — fundraising platform running on Shopify. Originally built by a developer Dave met in Chiang Mai. Concept discussed with Phil in March 2026. Product on hand, campaigns coming on board. See [[## CommuniTea]] section below.
Dave's full name is David Willoughby.
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What We Do for Them
[Update with current scope of work]
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Brand & Key Context
- Billed in AUD
- Zoho contact name: "Better Lifestyle", company: "Better Lifestyle Pty LTD"
- Credit note CN-PM0327 issued for $48.51 AUD against invoice PM0327 ($242.45 AUD) on 2026-04-08
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Active Projects
- [[Better Lifestyle | CommuniTea — Site Review & Rebuild Assessment]] — Shopify review and fix/rebuild recommendation. Urgent.
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Working With This Client
See Brand & Key Context above for working style notes.