Who They Are
Aftershock London is a UK party and occasion wear fashion brand. Products include sequin dresses (V-neck mini, bronze and black), metallic pleated midi skirts, and diamante clutch bags. Positioned as elevated going-out and event wear. Website: aftershockplc.com. Discount code in use: AFTER30 (30% off, no minimum spend + free UK delivery on orders over £75).
What We Do for Them
- UX audit — Size Filter Audit (2025)
- Email marketing — Virgin Wines x Aftershock 3-for-£12 promotional collab email
- Email content and product imagery
- Banner design
Tone of Voice & Copy Rules
- Virgin Wines collab: a 3-for-£12 wine promotion run in partnership with Virgin Wines. Email header and copy T&Cs produced.
Brand & Key Context
- Virgin Wines collab: a 3-for-£12 wine promotion run in partnership with Virgin Wines. Email header and copy T&Cs produced.
- Size Filter Audit suggests there was a UX/conversion issue with how sizes are filtered or displayed on the site
- All work to date is from 2025 and appears complete
Active Projects
No active projects on record.
Working With This Client
See Brand & Key Context above for working style notes.